‘Real Time’ General Election News Analysis in Retrospect (1992-2024)

Event Description

Leicester Literary and Philosophical Society Event

From ‘It’s the Sun Wot Won it!’ to ‘Is This The TikTok election?’: ‘Real Time’ General Election News Analysis in Retrospect (1992-2024) - Professor David Deacon

Lecture sponsored by the Loughborough University

Professor David Deacon BA (Hons) MA PhD

Professor of Communication and Media Analysis, Centre for Research in Communication and Culture, Loughborough University

Lecture outline

In 1992, The Guardian newspaper invited Loughborough to conduct the first ever ‘real time’ analysis of news reporting of the pending General Election campaign, publishing the results weekly in the lead up to the vote. This study has been replicated for every General Election (and one Referendum) since. As one of the founders of this research, David Deacon’s lecture will consider how the news reporting of UK General Elections has, and hasn’t, changed over the last thirty years. 

Biographical note

David Deacon started as a research assistant at Loughborough University in January 1990. He has changed offices many times since, but not institutions and is now Professor of Communication and Media Analysis in the Centre for Research in Communication and Culture, Loughborough University. Aside from election analysis, he has written widely on media history, journalism, and research methodology. He is currently writing a book on the video games industry.

Attending the lecture

The lecture is open both to members of the Society and to guests.

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